A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Wal-Mart moves magazines to back of store

Folio reports that magazines will be moved to the rear of the store in Wal-Mart stores under a new store layout plan.  magazines will continue to be sold at checkout lanes.

Supermarkets, department stores, convenience stores and petrol outlets exert more control over the placement of magazines here in Australia than newsagents.  Smart publishers will work with the newsagency channel and respect it for the opportunity it continues to provide.

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