But I actually believe the experience that one has reading a magazine, sitting on a couch, in bed, on an airplane, wherever you choose to read, is a very different experience than just going online, finding out “I need to know x or y or z.”
This is Cathie Black, President of Heart Magazines, speaking in an excellent interview published by Forbes. She acknowldges the role for devices – the Kindle and iPad – yet reinforces the experience loved by many when interacting with a print magazine.