Check out the behind the counter display promoting The Art of Crochet created by the team at newsXpress Knox, a store in which I have a 50% interest. It is a fun engagement with the title – terrific visual merchandising. Customers are commenting on the display and buying part one of the series.
Too often we just put a title on the shelf or in a display bin. Going the extra step and engaging with the title is which can drive real incremental business. It also shows off the newsagent difference. You will never see engagement like this in supermarket, petrol or convenience channels.
Is that what part one looks like!
Steve
We haven’t seen a copy as the first issue we recived was part two!
Yes – two balls of wool, a magazine and a DVD.
WELL HERE WE GO AGAIN the part works merry go round , just down loaded tomorrows files and i have a grand total of 4 turning up after selling 20 and having 16 on permanant order ,and Mark you wonder why some chose to send them back straight away . They should not deal with something when they clearly have no idea on what they are doing . They have the data it gets sent to them every day but yet they ignor it once again , all we are is a point of contact to get the partworks out and then they get them all on subscriptions and in the process we loose customers because we cannot keep the promise of having the stock ..;.
iam going to hide them right at the back of the store .
i already have customers wanting the 2nd part more than my supplies , so no point to display them. i only sell to who can found where they are.
i was sent a carton nearly taller than myself of pt 1 and after the last week of tv advertising have sold out and people ready to rush the door tomorrow for pt 2
we shall see if they pay the more price rises for future parts
Art of Crochet what mess
No 1 supply 29 sold out
no 2 supply 13 sold out in 6 hours
no 3 supply 8 not enought for putaways
no 4 supply 6 (next week)a joke
After 11 years owning a newsagency I give up no more part works for me that`s it, finished.
I`m sick of being screwed and I don`t even know by who
I have up tp Book 24 and have started crochet the patchwork throw over. I just would like to know how many books in total for the whole set of books. Warm Regards Michelle