Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries from May 2011

Rolling Stone publisher questions rush to iPad Apps

May 31st, 2011 · 20 Comments

Rolling Stone publisher Jann Wenner has questioned the rush of magazine publishers to the iPad.  The US journal AdAge reports this and other comments fro Wenner in an excellent article. It’s a good magazine reading device, absolutely. And where it becomes more convenient to read the magazine on that, that’s got the advantage. But that’s […]

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Tags: Media disruption

Subscription offer from Express Publications makes newsagents look expensive

May 31st, 2011 · 12 Comments

Newsagents pay $6.78 for Australian 4WD Action.  Subscribers can get the title delivered to their letterbox for $3 an issue. This is the pitch in a recent email campaign from Express Publications for this and some of their other titles. The email opens with: Roothy believes our magazine subscribers should be rewarded for their loyalty.  […]

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Tags: magazine distribution · magazines

Magazine Launch: Coach

May 31st, 2011 · 3 Comments

We’re thrilled to see Coach launch from Pacific Magazines yesterday.  This men’s personal training title under the Men’s Health imprint is targeting a popular male health and fitness area – personal training. Just check out any gym and see how many personal trainers they have available.  It is a big and growing market.  Coach caters […]

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Tags: magazines

Borders / Angus and Robertson challenges grow

May 31st, 2011 · 1 Comment

The Age yesterday had a report indicating that the Borders / Angus and Robertson situation is worsening with more layoffs announced by the company.  I was in a Borders store late yesterday and it’s magazine and book departments were looking depleted … presenting opportunities for nearby newsagents.  Sure it is profiting from someone’s misery … […]

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Tags: Book retailing · Newsagency opportunities

Promoting Top Gear Australia

May 31st, 2011 · No Comments

We are promoting the latest issue of Top Gear Australia with this in-location display.  It looks terrific – if I do say so myself.  The team has made excellent use of the collateral provided by ACP and while it is not a power end, this display is where it needs to be for impact. I […]

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Tags: magazines · visual merchandising

Australia Post announces fuel surcharge … newsagents should follow

May 30th, 2011 · 1 Comment

Australia Post has announced a one percent fuel surcharge on domestic and international parcels and international letters.  The Sydney Morning Herald has details. Given that newspaper home delivery drivers are paid under an award relating to transport, newsagents should have the capacity to pass on cost increases, such as the fuel hikes which have hit […]

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Tags: newspaper home delivery · Newspapers

Cardeaux opportunity for newsagents?

May 30th, 2011 · No Comments

I have been told by a couple of sources that the Cardeaux card and gift stores have hit difficulties and are closing.  Newsagents near Cardeaux locations could have an opportunity to take back card and gift business. While this may seem unfair against Cardeaux, business is business and anything newsagents can do to build their […]

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Tags: Gifts · Greeting Cards

Promoting Australian Traveller magazine

May 30th, 2011 · No Comments

We have been promoting the latest issue of Australian Traveller magazine with this full face placement between food and travel.  We also have a couple of copies with women’s titles … so covering the locations people most likely interested in this title would be shopping. Food is the fastest growing category in this newsagency so […]

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Tags: magazines · Tactical display

Using Sundays in your newsagency

May 29th, 2011 · 3 Comments

I was talking with a newsagent yesterday who was frustrated at the high cost of labour on a Sunday.  His comment … all they do is serve … stood out.  I asked what stopped him scheduling work to be done on a Sunday, as you would a regular day.  He agreed that they had time […]

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Tags: Newsagency management · newsagency marketing · Newsagency opportunities

Girlfriend magazine nail polish gift drives sales

May 29th, 2011 · No Comments

We have been promoting Girlfriend magazine in a feature location for the last few days.  The promotion has been working a treat with excellent sales achieved.  It’s bagged, because of nail polish gifts with the magazine, and wondered if the bagging would hurt sales.  I spoke to two girls who each bought a copy yesterday […]

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Tags: magazines · visual merchandising

Power e-book buyers buying one e-book a week

May 29th, 2011 · No Comments

PaidContent has an excellent report about e-book buyers, claiming that as many as 18% of people buying e-books are what are called power e-book buyers, buying at least one e-book a week.  The PaidContent report relies on data from the respected Book Industry Study Group. What is happening in the book space will interest anyone […]

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Tags: Media disruption

A very different magazine shop (gallery)

May 28th, 2011 · 13 Comments

The latest issue of GQ Magazine UK (air freight) give glimpse of the new Condé Nast Worldwide News. Opening in february, Condé Nast Worldwide News is concept store, gallery like, where people can browse style magazines and books. While we don’t have the space or resources to head down this road with magazine displays, what […]

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Tags: magazines

Woes for the U.S. Postal Service

May 28th, 2011 · 13 Comments

The U.S. Postal Service Nears Collapse Delivery of first-class mail is falling at a staggering rate. Facing insolvency, can the USPS reinvent itself like European services have—or will it implode? The Boomlberg article has a headline which gets one’s attention.While the USPS operates a different model to what we have here, the decisions they make […]

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Tags: Australia Post

NANA and ANF unite

May 28th, 2011 · 2 Comments

Completing national unity of newsagent associations, NANA and the ANF this week made this announcement: Thursday 26th May, 2011 ANF and NANA Unity Agreement On Tuesday 24th May, the Australian Newsagents’ Federation (ANF) and the Newsagents Association of NSW & ACT (NANA) signed an historic agreement that cements national and state representations and advocacy for […]

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Tags: Newsagent representation

Featuring magazines to attract shoppers

May 28th, 2011 · No Comments

We have been running with this collection of three display units at the front of the newsagents to attract shoppers from within the mall this week. Without wanting to put down the two columns of titles on the left, the real hooks are Better Homes and Gardens and MasterChef – each new issues out this […]

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Tags: magazines · Tactical display

Lively response on EFTPOS fees issue

May 27th, 2011 · No Comments

A newsagent in Western Australia received a lively and engaged response from Dr Mal Washer, federal member for Moore.  Kudos to Dr Washer as this is a personal response and not a regurgitation of the spin from EPAL – the company controlled by the banks, Coles and Woolworths which is responsible for the soon to […]

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Tags: EFTPOS fees

Computer software opportuniity for newsagents

May 27th, 2011 · No Comments

Tower Systems has an End of Financial Year Offer for newsagents not currently using the Tower newsagency software. With more than 1,700 newsagents already using Tower Systems software, the company is the respected leader in the marketplace.  The closest competitor is POS Solutions with an estimated 600 newsagents using its software.  More than 230 POS […]

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Tags: Newsagency management · newsagent software

Promoting Good Taste magazine

May 27th, 2011 · No Comments

We are promoting the latest Good Taste magazine with an in-location display, making it a hero title in our food section for the next week. This simple display is driving sales … food is such an easy category to promote. With in-location displays we have one on each side of each aisle. 0 likes

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Tags: magazines · visual merchandising

Promoting financial year diaries

May 27th, 2011 · No Comments

We are promoting financial year diaries with this simple display facing onto the dance floor.  There is nothing glamorous about this display.  It is all about being seen, making sure that the majority of shoppers entering the store can see that we have financial year diaries. Diaries overall are proving to be a hero category […]

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Tags: Diaries

Fairfax set to go live with XchangeIT

May 26th, 2011 · 10 Comments

June 27 is the target go live date for EDI files from Integrated Publication Solutions (Fairfax).  Thereb is plento to be done between now and then including testing with the various software packages and engaging in field testing. I know plenty of newsagents will be happy that there is finally progress on EDI files from […]

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Tags: newsagent software

Is your newsagency lease at risk?

May 26th, 2011 · 39 Comments

Imagine that you have a year to go on your shopping centre newsagency lease, that you want to continue in a business you have successfully operated for the last, say, eleven years and that you have been a good tenant – paying on time, participating in promotions and running a professional shop. Now, imagine how […]

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Tags: Newsagency challenges · retail leases

Australian Financial Review cover up

May 26th, 2011 · No Comments

Obscuring part of the story about Gina Rinehart topping the BRW Rich List on the front page of today’s Australian Financial Review is a stuck on ad for the Bank of Cypress. I noticed the stuck on ad because I watched as a person behind the counter at a convenience store in Sydney removed the […]

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Tags: newspaper masthead desecration

Imported magazine price drop

May 26th, 2011 · 5 Comments

It is good to see the price of some imported magazine drop finally.  While the drop is not on par with the high Australian dollar, it has been significant.  This has taken too long to happen – leading to newsagents having to deal with frustrated shoppers. 0 likes

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Tags: magazines

Promoting Collectors magazine

May 26th, 2011 · No Comments

We are promoting Collectors magazine in the usual back of the shop location plus this placement on our impulse purchase display stand.  While this is a special interest title, it is also a title which can be easily purchased on impulse by those who would not go looking for it.  I figured that this prime […]

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Tags: magazines · Tactical display

Driving impulse magazine purchases

May 26th, 2011 · No Comments

A flat stack next to newspapers continues to be the best location for driving impulse purchases of magazines.  This is where we have the latest issue of Better Homes and Gardens.  We will leave it here until early next week.  While sales are strong for us right trough the month, the first weekend is the […]

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Tags: magazines · Tactical display