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Halloween rush drives sales

We have experienced a terrific rush on Halloween product over the last two days.  yesterday in the shopping centre was excellent.  We have now sold 95 of the Halloween voice changers.  We priced these as a loss leader, to attract Halloween shoppers and drive sales of other full margin halloween products  It worked.  We used the voice changers as we where the only shop in the shopping centre with them.

It is terrific seeing kids drag parents across the mall to look at the Halloween products and then see the parents enter into the business to purchase other items – with one or two Halloween items.  I saw that several times yesterday.

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