A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Promoting Burke’s Backyard and garden magazines

We made Burke’s Backyard the feature of our garden magazine section with this simple display last week.  While sales of garden magazines are up in our newsagency, they are not up as much as the department overall so we are focussing attention to lift their performance.  We are doing this by expanding the range slightly (this is not an invitation for distributors to send us more titles) and running a regular feature of titles in the location for Garden related magazines.

 

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