Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Excellent AFL Grand Final promotion

Mark Fletcher
September 28th, 2013 · No Comments

I was in a newsagency yesterday and saw terrific AFL Grand Final engagement. They had several displays in-store, covering two entrances, with different balloon displays available for purchase.

I like that they had these packages ready to go and that they had them placed near their AFL licenced greeting cards, plush and calendars. Excellent opportunistic retail activity.


Category: Opportunistic retail · Tactical display

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