Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Pitching Win a Car on the lease line

Mark Fletcher
June 18th, 2018 · No Comments

We have been promoting the Pacific Magazines Win a Car promotion on the lease line, facing into the mall.

We pocket count what we place in the stand. That way we can track its performance compared to the usual location for the promoted titles in-store. This front of store placement works every time we do it.

The stand is strong and slim, perfect for our tight space situation.

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Category: magazines

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