A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Caravan & Motorhome magazine chases subscriptions

On the back of an excellent audit result, showing 24.62% increase in sales – ranking it third in sales growth behind Gameinformer and Men’s Fitness, the publisher of Caravan & Motorhome is out chasing subscription business with this post on a forum.

Dear Forum Members,

We’ve got some fantastic news and a great offer for all!

I posted a little while ago that Caravan & Motorhome magazine experienced the third largest growth in copy sales of any magazine in Australia for January to June 2011 – growing by 24.6% from the previous year. ABC audit Jan-June 2011

To celebrate this momentous result, we would like to offer you three upcoming issues of Caravan & Motorhome magazine and DVD for FREE, like a FREE 3 issue subscription.

For our current subscribers, as a way to say thank you for your loyalty to the magazine, this offer will extend your current subscription by 3 issues.

To those who are not subscribers, we would love you to sample the convenience of subscribing by sending you the next 3 issues for free!

There is no obligation to buy anything else!

So hurry, Offer expires September 30, 2011.

To get your 3 free copies of the magazine simply call and ask us to send you your FREE magazines and DVDs.

FREECALL 1800 801 647 QUOTE THIS CODE: FM450

While I understand that publishers need to grow subscriptions in their circulation mix, I wish some would more deeply engage with the newsagency channel to drive over the counter sales.  Our retail channel is the most important outlet for attracting new readers.

0 likes
Magazine subscriptions

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image