A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Customers will reach for magazines!

craftThe success we are having with craft magazines – up 31% year on year – is proof that customers will reach dow magazines that interest them. We’ve made it hard for our customers, placing the craft titles down below our weeklies. A best I expected we would hold steady. I did not expect growth. It goes to show that people with a strong interest in a topic will put themselves out to purchase.

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magazines

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