We re promoting the Better Homes and Gardens December issue that is packaged with a free baking pan on this stand at the front of the shop – placed on the lease line facing into the mall.
Most people entering the shop will pass this stand.
We also have a double waterfall placed in the magazine department showing off the pan and the magazine.
Plus we have the placement in the photo below at the counter. All three placements are about maximising the opportunity in the first two weeks of on-sale.
