A blog on issues affecting Australia's newsagents, media and small business generally.

3D magazine cover looks great

home-cinema.JPGThe 3D cover on Home Cinema Choice looks fantastic.  This is why I placed it above the Herald Sun on our main newspaper stand.  Many times more people will see this cover from this location – in the traditional magazine fixturing the 3D effect is lost.

All I want out of the tactical placement is a few impulse purchases of the magazine.  It works especially well in a peripheral vision sense.

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