Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Customers love the Christmas tree merchandiser

Mark Fletcher
November 4th, 2018 · No Comments

We have received a terrific reaction from customers at our small high street store in suburban Melbourne to the Christmas tree with our range of ornaments and items that can work as ornaments on display. Kids and adults walk around the tree, pointing and talking about what they like.

The loaded tree helps people see how what they can buy looks like when in use. This is a proven and easy to execute visual merchandising move.

We will evolve the display with the season, to keep it fresh and help regulars see what they have missed.

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Category: newsagency marketing · Newsagency opportunities

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