We are very happy promoting Dolly magazine and The Unauthorised Twilight Fanpire magazine which comes with this issue. With Twilight such big news and with the associated products (books, games, jewellery etc) this issue of Dolly is sure to sell well – but we need to pitch it to shoppers who would not usually venture down the aisle to our teen girl magazines. At the counter, where we have this display, we expeect good impulse purchasing.
awsome