Good suppliers to retail businesses list their retail partners on their corporate websites. Do your suppliers do this? Ask them, if they do not, ask why not? if they do, ask them to list your business.
Whereas years ago there were four or five highways of shopper traffic to a newsagency, today our best traffic is fed by hundreds of streets and lanes.
A good supplier will support you, list your business and help people who like their products find you. This type of marketing support from a supplier is marketing 101, essential in my view.