A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Month: August 2010

Check out IdN magazine

idn-magazine-recycle.jpgNewsagents may want to check the cover of IdN Magazine. While the message of the content is excellent, the means used on the cover used to draw attention to the magazine will be a challenge in some stores.

Be wary of customers relocatating the titlet so that the cover is more obvious.

0 likes
magazines

New advertising platform previewed

poll3.JPGAt our Tower Systems stand at the GNS Market Fair yesterday we were demonstrating a new smart customer display which will offer another integrated impulse advertising platform to newsagents.  This display coulpled with customer coupons on receipts offers a structured and consistent platform through which any newsagency and newsagency supplier can influence impulse purchases at the counter or immediately after the sale.

With 1,700+ newsagents already in the Tower network, suppliers are interested.

0 likes
Newsagency opportunities