Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries from August 2017

Make sure you are ready to properly handle credit card surcharges from tomorrow

August 31st, 2017 · 3 Comments

Click here to access a good Q&A from the ACCC. 6 likes

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Tags: Newsagency management

SBS news tonight

August 31st, 2017 · 5 Comments

SBS is preparing a story they anticipate will run on their TV news tonight that references the newsagency channel. I have been contacted for some background information. I stressed there is plenty of good news in the channel as there are businesses transitioning, finding new traffic through new opportunities. 5 likes

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Tags: Newsagency management

The ethics of tough competition in small business retail

August 31st, 2017 · 9 Comments

This is not my story. It is a story about an other newsagent family and how a competitor targeted them, leveraging their marketing in what I think was an unfair action. The newsagents, with whom I am friends, determined to host an event in their shop for a high-profile brand of products they sell. While […]

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Tags: Ethics · Newsagency management

Promoting crosswords in the newsagency

August 30th, 2017 · 1 Comment

Crosswords continue to be one of the most valuable magazine categories in newsagencies. On average, they account for between 6% and 8% of magazine revenue. In the latest benchmark study, crossword unit sales are up, ahead of most other categories. This is an important category for newsagency businesses. It is one where you can beat […]

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Tags: crosswords · magazines

Is partwork launch marketing less than it used to be?

August 30th, 2017 · No Comments

Back when Mind Body Spirit first launched in Australia years ago there was a ton of noise in-store and in the media. This latest launch, happening now, is low profile compared. we are doing our bit but without TV driving traffic as it used to I expect sales to be quite low. We have the […]

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Tags: magazines

Weekly magazines agree

August 30th, 2017 · 7 Comments

It’s not often we see the major weeklies cover the same story with a similar view. 9 likes

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Tags: magazines

Game of Thrones one of the most bankable brands in 2017

August 30th, 2017 · 1 Comment

While the latest season of Game of Thrones may have ended its run this week, GoT licenced products are set to be popular right through to Christmas. Spending on the demographic focus of the business, GoT could be the most popular licence in a shop this year with avid collectors happy to spend big on […]

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Tags: Newsagency management

Are you ready for Fair Work compliance visits?

August 30th, 2017 · No Comments

Fair Work has been making compliance visits to retail businesses, checking employee and payroll records. It is important that all employee related records are ignorer. These include rosters, payroll records, payslips given to employees, your injuries register and more. At the same time, it is worth ensuring your have current employee emergency contact details as […]

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Tags: Newsagency management

Inspiring words as a business owner sells their ‘newsagency’ and moves on

August 29th, 2017 · No Comments

With Hamish Cameron’s permission I share here his note to me on the sale of his Albany Western Australia business, lessons learned and what’s next: Well the time has come to move into another direction and exit the retail space. Within 10 days of listing the business for sale I had two cash offers presented […]

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Tags: Newsagency management

Father’s Day strong early in the season

August 29th, 2017 · No Comments

While we know that around 60% of Father’s Day card sales are in the last two retail days of the season, already we are seeing year on year card unit sales up by 18% and revenue up by 21% – reflected in data to the end of last week. This is in a store that […]

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Tags: Greeting Cards

A question for distribution newsagents

August 28th, 2017 · 5 Comments

Do you charge your sub agents for the collection of newspapers being returned? While you ponder this, I think it is ridiculous that there remains a physical process around returns. Newspapers are a slim-margin product for distribution agents and for retailers. requiring physical returns to be returned if a cost impost on both parties. It […]

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Tags: Newsagency management · newspaper home delivery · Newspapers

Coles promoting discount News Corp. newspapers

August 28th, 2017 · 3 Comments

Check out how Coles is promoting discount newspapers from News Corp. at the moment. I hope News Corp. does not do for newspapers what Bauer did for magazines by making discount bundles the new normal and educating customers to expect them. Either a title is worth the cover price or not. Content sells print media […]

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Tags: Media disruption · Newspapers

The Age NBN ad covers up news

August 28th, 2017 · 4 Comments

While they are getting better as how these page one stock on newspaper ads are actually stuck on, they con tin to cover editorial and customers continue to peel them off and litter the streets. This one is from The Sunday Age. 1 likes

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Tags: newspaper masthead desecration

Marketing tip: engage in relevant national days

August 27th, 2017 · 2 Comments

Yesterday was national dog day. here is how we engaged on social media. It worked a treat, providing an opportunity its to pitch products folks on social media may not have known we had in-store. 4 likes

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Tags: marketing · marketing tip · newsagency marketing

Newsagency management tip: be careful about out of hours employee contact

August 27th, 2017 · No Comments

With easy social media and other digital access platforms it is easy to contact employees outside their hours. If you expect them to respond outside hours and the communication is about matters other than their roster, you could open yourself to a claim under Fair Work provisions. The best way to avoid any trouble is […]

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Tags: Newsagency management

One way to deter shoplifting

August 26th, 2017 · 2 Comments

Check out this sign seen in a retail business recently. It is sure to draw some attention a more traditional and law-enforcement type sign may attract. We need to keep changing how we tell customers they are at risk of being caught because people see laziness in the usual and that tells them theft could […]

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Tags: theft

Newsagents need to take care sourcing on-trend stationery

August 26th, 2017 · 1 Comment

A newsagent showed me a line of stationery they were pressured to take with the pitch they are on-trend, that they will help compete with Typo. The stationery is not selling. The products are not on-trend, there is no professional marketing the prices are too high. Compared to notebooks in Officeworks (see photo), the products […]

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Tags: Stationery

When the ad in the newspaper is as thick as the newspaper

August 26th, 2017 · No Comments

The Sydney Morning Herald I picked up Thursday in Sydney was barely as think as the advertising catalogue inserted with the newspaper. I only checked because the catalogue easily fell out of the newspaper. I looked at the paper and thought why do people still pay $2.80 for the thin paper product. 3 likes

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Tags: Newspapers

Shame on Sunrise on the Seven Network for promoting Lottoland versus small business newsagents

August 25th, 2017 · 11 Comments

On the Sunrise breakfast TV program yesterday the hosts crossed to the CEO of Lottoland, Luke Brill, who was standing outside a newsagency, for a story (an advertisement really) about the US Powerball jackpot Lottoland was promoting. Shame on everyone involved in the Seven West Media Sunrise program for this segment, especially the decision to […]

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Tags: Competition · Ethics · Lotteries · Social responsibility

The opportunity of the marriage equality survey for newsagents

August 24th, 2017 · 42 Comments

Regardless of your position on the question being put in the marriage equality survey next month, it is an opportunity for engagement that reinforces your local connection. You could declare your position and promote that in your business. While I expect that would scare some newsagents, the challenge is to believe in your opinion enough […]

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Tags: Newsagency management · newsagency marketing · Newsagency opportunities

News Corp. paper bundles frustrating newsagents

August 24th, 2017 · No Comments

It seems that bundled deals are the new normal with News Corp. with more running in different locations and for different mixes of titles. Given the poor communication from News Corp. to newsagents and to the software companies, how newsagents handle the various discount ts in-store is not as consistent as it could or should […]

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Tags: Newspaper marketing · Newspapers

Flexible shop fixtures

August 24th, 2017 · No Comments

I am often asked about flexible shop fixtures that can be changed as the needs of the business evolve. In my last major shoplift I used the fixtures from Nufx. I have no commercial relationship with them, other than as a regular customer. Gary Walsh is the contact. He provided excellent service. 0477 006 233. […]

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Tags: Newsagency management

Father’s Day is an opportunity to reset men’s gifts

August 23rd, 2017 · No Comments

Gifts for men are a challenge for shoppers and retailers. Shoppers commonly say they can’t find anything interesting for me and retailers often say the same thing at gift fairs and from talking with gift wholesalers. This problem is magnified in the newsagency channel where suppliers assume what we can sell, and are often wrong. […]

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Tags: Newsagency management

Newsagents frustrated with Belle subscription offer

August 23rd, 2017 · 2 Comments

There is no missing the subscription offer sticking out from the current issue of Belle magazine on newsagency shelves. In fact, it sticks out so much that it covers most of the magazine in the pocket located behind it – making this pitch not only disrespectful of newsagents but disrespectful of other magazine publishers. Shame […]

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Tags: magazines · Ugh!

Media coverage on old news of Lotterywest CEO change

August 23rd, 2017 · No Comments

The Weekend West splashed a full page oh poor me story last weekend on the departure of the former Lotterywest CEO, following a FOI request by the Liberal opposition. It is disappointing and unfortunate The Weekend West ran this story as they did as it did not tell the full story of the harm done to […]

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Tags: Newsagency management · Newsagent representation