A blog on issues affecting Australia's newsagents, media and small business generally.

The future is digital

A check of the current Fairfax subscription pitch page for The Age shows the extent to which Fairfax is focussed on digital and weekend delivery ahead of seven day print. Print sales plus production and distribution costs of print versus digital explain this focus.

I share this here not to alarm but to inform. Newsagent who are not actively pursuing new traffic opportunities for their businesses are behind.

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Newspaper distribution

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