I have been asked to post on this blog more examples of how I use Facebook to promote the newsagency, especially everyday items like magazines that other retailers sell.
Here is a post I have put up this morning for newsXpress Knox. It is not a blatant buy me pitch. Rather I have gone for a simple statement of fact – to connect with those buying for fans of crosswords.
Sometimes we have to show people what to purchase and for whom.
This post is a good example of one to boost on Facebook (to pay to reach more people through) – to reach people who may not otherwise purchase crosswords from you.
Note the use ninth post of four square photos – showing range. I think this is important when promoting a magazine category. Using square photos is also important given how Facebook places them.