A blog on issues affecting Australia's newsagents, media and small business generally.

That’s Life Reader’s Recipes selling well

We have sold more than half our allocation on the latest issue of That’s Life Reader’s Recipes from Pacific Magazines in less than a week thanks to their aisle end display at the entrance to our women’s magazine aisle as well as prime placement in with food titles.

While this is an easy title for shoppers to purchase with the $5.50 price point, I think that the real appeal is that the recipes are from everyday people. I’ve certainly had one customer comment with a smile that they can cook the recipes.

We have ordered more stock as we are set to sell out of our current stock.

 

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